Grand opening of SieMatic Montréal
The SieMatic Montréal location opened its doors at the beginning of October. Located at 1327 Green Ave. in Westmount, the new showroom is surrounded by the neighbourhood's exclusive boutiques, fine restaurants and art galleries. "The chic suburban atmosphere of Westmount is an ideal location for SieMatic Montreal," says Hans Henkes, President and CEO of SieMatic USA. "The showroom conveys SieMatic's signature design styles and unique product features and elements that are unrivalled in terms of technology, design and quality."
Starring role for the SieMatic SLX
On the opening day, the showroom welcomed VIP guests, from distinguished architects and designers to local entrepreneurs and members of the press. Over champagne and hors' d'oeuvres, guests were given a broad impression of SieMatic's latest interpretations of timeless and elegant kitchen design.
A SieMatic SLX in black SmartLaque plays the leading role in the new showroom. "SLX is the pinnacle of SieMatic's handleless kitchen concept, making it the natural choice for our showroom kitchen," explains Kevin Napert, owner of the new SieMatic Montreal showroom. "The concept works like a showcase. Passers-by on the street can see the SLX as well as all SieMatic models thanks to the large screen that is integrated into the showroom as an architectural concept," explains kitchen designer Caroline Bertaux, who designed the showroom in Montreal.